Terms of Use

Version 1.9 · Effective date: 17 October 2026 · Applies to the Freshly app.

These Terms of Use ("Terms") are an agreement between you and OptiFresh ("we", "us") and govern your use of Freshly. By creating an account or using Freshly, you agree to these Terms and to our Privacy Policy. If you do not agree, do not use Freshly. These Terms are written for Australia. If we offer Freshly in other regions later, we will add a section for those laws rather than replace this one.

1. Eligibility and your account

You must be at least 16 years old to use the Apps.
You have one Freshly account, and you sign in with that account.
You are responsible for keeping your login details secure and for activity under your account.
You agree to provide accurate information (such as your display name and email) and to keep it up to date.
After you create an account we send a verification email. Opening the link shows that the address is yours. You can still use the Apps if you have not confirmed yet; we may ask you to confirm later.

2. Acceptable use

When using the Apps, you agree not to:

Post false, misleading, or fraudulent prices, deals, or store information.
Upload content that is unlawful, abusive, harassing, hateful, or infringes anyone's rights.
Impersonate others or misrepresent your affiliation with any person or business.
Attempt to break, overload, scrape, reverse-engineer, or circumvent the Apps, our backend, or usage limits.
Use the Apps for spam, advertising, or any commercial purpose we have not authorised.

We may set and enforce reasonable usage limits (including daily photo scans) to keep the service reliable.

3. User content (reels, lists, and posts)

You own the content you create — community posts ("reels"), photos, prices, comments, and grocery items ("User Content").
You grant OptiFresh a worldwide, non-exclusive, royalty-free licence to host, store, display, and distribute your User Content within the Apps to operate and promote the community features.
You are solely responsible for your User Content and confirm you have the rights to share it.
When you post a store check-in or deal photo, photograph the store or the price tag, not people.
We may remove or restrict User Content that violates these Terms, is reported, or expires, without notice.
Your grocery list may hold up to 100 items. The list is stored on our backend with your account.
Prices and deals shared by the community are user-generated and may be inaccurate, out of date, or unavailable. Always confirm in-store before purchasing.

4. Features in Freshly

A paid plan unlocks the paid features in Freshly.

Community deals, posting a deal, store check-in photos, daily price-tag scans, and (on paid plans) loose produce photo ID.

5. Subscriptions and billing

The Apps offer a free Shopper plan and optional paid plans (Smart Cart and Trolly Pro). Prices are shown in Plans & Charges in the app, using the App Store or Google Play product price for your region. They may vary by region and tax. The store listing at purchase is the price you pay.

Payment. Subscriptions are purchased and charged through the Apple App Store or Google Play Store. We use RevenueCat to match the purchase to your account. We do not process card payments ourselves and we do not store card details.
Auto-renewal. Subscriptions automatically renew for the same period at the then-current price unless you cancel at least 24 hours before the end of the current period. Your store account is charged for renewal within 24 hours before the period ends.
How to cancel. Manage or cancel in your App Store or Google Play Store account settings — not inside the Apps. Deleting the app does not cancel a subscription.
Refunds. Refunds are handled by Apple or Google under their own policies. We do not control and generally cannot issue refunds for purchases made through their stores.
Free trials. If a free trial is offered, any unused portion is forfeited when you purchase a subscription that would otherwise cover that period.
Changes. We may change subscription features or pricing on a going-forward basis; changes will not affect the period you have already paid for.

6. Account termination

You can stop using the Apps at any time and delete your account in-app (Profile → Settings → Privacy → Delete account) or via our Delete Your Account page.
We may suspend or terminate your account if you breach these Terms, misuse the Apps, or where required by law.
On termination, your right to use the Apps ends. Some records may be retained as described in the Privacy Policy or as required by law.
Cancelling your account does not automatically cancel a store subscription — cancel that separately in the App Store or Play Store.

7. Disclaimers and limitation of liability

The Apps are provided "as is" and "as available" without warranties of any kind, to the fullest extent permitted by law.
Prices and deals shared by the community are user-generated and may be inaccurate, out of date, or unavailable. Always confirm in store before purchasing.
Check the product and the price in the store before you buy. OptiFresh does not sell the groceries. We are not responsible for the quality, freshness, ingredients, or how you feel after you eat or use something you bought from a store.
AI features (including price-tag scans, store photo checks, and similar assistance) are not advice. Outputs may be wrong, incomplete, or outdated. You should review and edit AI results and confirm prices and availability in store before relying on them.
We do not guarantee that prices, deals, store locations, or AI-generated content are accurate, complete, or available.
To the maximum extent permitted by law, OptiFresh is not liable for any indirect, incidental, special, or consequential damages, or for lost savings, arising from your use of the Apps.
Nothing in these Terms excludes rights that cannot be excluded under applicable consumer law (including the Australian Consumer Law).

8. Governing law

These Terms are governed by the laws of Australia, without regard to conflict-of-law rules. Courts located in Australia have jurisdiction, subject to any mandatory consumer protections in your place of residence. If we later offer the Apps in other countries, we may add a region-specific section; until then, this Australian section applies.

9. Changes to these Terms

We may update these Terms. Material changes are shown by a new version number and effective date. Continued use of the Apps after an update means you accept the revised Terms.

Contact

Questions about these Terms: support@optifreshly.com

Also see our Privacy Policy.